Improving product competitive
Published:2018-07-15 15:30:58    Text Size:【BIG】【MEDIUM】【SMALL
Summary:Improving product competitive
After a long-term development, the tool industry is currently in a rising period. At this stage, what kind of development methods should the cutting tool enterprises adopt, and become a problem that the major tool companies are actively thinking about.
The domestic tool industry is at the low end of the world mold industry. This situation is related to the low level of technology in the whole industry and the continuous price war. In order to develop the tool industry, it is necessary to continuously increase R&D funds, increase scientific and technological content, and produce products with core competitiveness. Strengthening product research and development efforts can truly change the current competition model.
Why is the domestic tool industry always playing a price war? At present, there are many enterprises engaged in tool production in China, but the scale is relatively small, basically all of them are small workshop models, and there is no scientific content at all. The products produced by small tool companies are basically imitated, resulting in more and more homogenized tools in the middle and low end. Tool companies are facing the problem of overcapacity and inventory backlog. In order to continuously increase sales, tool companies will lower the price of their products. Several tool companies have cut prices, which eventually led to the whole industry being in trouble and the company's profits are getting less and less. When profits continue to shrink, companies have no extra funds for product development.
Long-term price wars within the industry will affect the entire industry. Chinese tool companies should increase the technological content of their products, from the current price war to the competition of technology. From now on, simply grab the market share and not profit, and become a common share market to make a profit. It is believed that after the transformation of the competition mode by Chinese enterprises, the production level of enterprises can be greatly improved, effectively violating vicious competition and bringing the cutting tool industry to a higher level.
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